Area / Company Targeting
4.3 billion IP addresses all over the world
At HeartCore, we provide an option function which provides over 4.3 billion IP adresss information from all over the world. Even with anonymous visitors, based on their IP address, we can target specific areas and the corresponding weather of the area. Also, in order to identify the company data, narrowed target segment setting becomes possible, and a dynamic marketing approach can be easily implemented.
Dynamic content distribution base on the company data
Various companies’ data is obtainable, such as the company name, number of employees and sales amount. In B2B business, to ascertain a market that is targeted for the sale of each product, information such as the type of industry and corporate scale are indispensable. Moreover, during examining product introduction, the first stage of information collection is from websites. In order to avoid losing potential company users’ access to site, suitable information has to be provided to these users.
Area-specific content, Utilization of weather data
Location information such as country, area, county, city can be obtained from IP address. For a company that own stores all over the country, identification of location information of anonymous visitors will be very useful. This will omit the trouble of store search, since menus according to a specific area will be automatically provided, and will display products with high attractiveness in the area. This information enables localization and will increase the usability, which leads to a result of pulling in customers.
|Head office/branch office|
|The day after tomorrow’s weather|
|Forecast highest temperature|
|Today’s highest temperature|
|Tomorrow’s highest temperature|
|Tomorrow’s lowest temperature|
|Today’s chance of rain|
|Tomorrow’s chance of rain|
|Today's wind direction|
|Tomorrow's wind direction|
Regarding the area targeting by IP addresses, Heartcore, Inc. has a license contract of area targeting patent (patent number: 3254422) owned by AD AREA Co., Ltd.